Improve your communication by doing this

In the realm of effective communication, have you heard of the 7-38-55 rule? This principle sheds light on the different elements that constitute how we convey and interpret messages. Understanding this rule can revolutionize the way you interact with clients and prospects, making your communication more impactful and engaging.

Breaking Down the 7-38-55 Rule

7% Words:

The Foundation: Only 7% of communication is captured through the actual words we use. While the content of our message is crucial, it forms just a small part of the overall communication process.

38% Tone:

The Nuance: A significant 38% of our communication is conveyed through our tone of voice. The way we say something can dramatically alter its meaning. For instance, a friendly tone can make a simple greeting feel warm and welcoming, whereas a monotone delivery can make the same words seem indifferent or uninterested.

55% Body Language:

The Majority: An overwhelming 55% of communication is transmitted through body language. Facial expressions, gestures, posture, and eye contact all play pivotal roles in how our messages are received and interpreted.

Let's Think About It

If your primary form of communication is through texts and emails, you're only capturing 7% of the communication spectrum. This limited form of interaction can lead to misunderstandings and a lack of connection with your audience.

The Power of Voice

Picking up the phone and calling a client or prospect adds in the next 38%. The tone of your voice can convey enthusiasm, concern, empathy, and many other emotions that are impossible to express through written words alone. This step significantly enhances the clarity and impact of your message.

The Importance of Face-to-Face Interaction

To convey the additional 55% of the meaning of our words, we need to be face-to-face, or at the very least, Zoom to Zoom. Video calls and in-person meetings allow you to utilize your body language effectively, making your communication more comprehensive and engaging.

Balancing Efficiency and Effectiveness

While emails and texts may feel efficient, relying solely on these methods can limit your communication effectiveness. It's crucial to incorporate voice and face-to-face interactions to ensure your messages are fully understood and your relationships are strengthened.

Test Your Communication Skills

Record a short video and review it in 3 different ways. Listen to it, watch it without sound, and read the transcript of your words. You will see how tone and body language play a huge role. This exercise can help you identify areas for improvement and enhance your overall communication skills.

Leveling Up Your Communication

To level up your communication, consider the following steps:

1. Diversify Your Communication Methods: Use a mix of texts, emails, phone calls, and video meetings to ensure you're leveraging the full spectrum of the 7-38-55 rule.

2. Be Mindful of Your Tone: Practice varying your tone to match the message you want to convey. Enthusiasm, empathy, and sincerity can all be communicated through your voice.

3. Enhance Your Body Language: Pay attention to your posture, facial expressions, and gestures during video calls and in-person meetings. These non-verbal cues can significantly impact how your message is received.

By embracing the 7-38-55 rule and applying these strategies, you can unlock the full potential of your communication, making your interactions more meaningful and effective.